Crafted in Beau Plan
A book that reveals the heart of a Smart City
Commissioned by Novaterra for the launch of Beau Plan Smart City, this publication celebrates the people and places that give Beau Plan its soul. Artists, entrepreneurs, workers, villagers, young and old – through their portraits and stories, we explored a different way to illustrate what it means to live, work, play, and create in this part of Mauritius.
Lemon led the full creative direction, from editorial concept and content development to design, photography art direction, and production. The cover was printed on raw, unvarnished board – simple, tactile, and real. A quiet nod to Beau Plan’s authenticity and creativity. Inside pages were printed on FSC-certified paper, underscoring the project’s commitment to sustainable and intentional design.
The result is a beautifully crafted publication – elegant in form, rich in content, and made to last. Not a glossy brochure, but a human portrait of a city coming to life: layered, evolving, and full of promise.
